Adbank blockchain advertising

Basic Attention Token. Adbank is an ERC20 token that aims to fix the rigs in digital advertising. The Adbank token is an ERC20 standard token that completed a token sale in December and airdropped in March after the blockchain snapshot on March 1st. The ADB airdrop was simply a drop on token holders. There was no social media or other work involved in the campaign, holders of more than 20K ADB received more tokens.



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WATCH RELATED VIDEO: Google Bans Crypto Ads: Blockchain Network Adbank Fights Back

Adbank - The future of Digital Advertising


This is a sponsored guide and does not represent investment advice from CryptoCompare. Please do your due diligence when dealing with any Initial Coin Offering and never invest more than what you can afford to lose. Despite its phenomenal growth in the last decade, digital advertising is fundamentally broken. Advertisers simply do not know how much of their marketing dollars are actually being spent on genuine human traffic, they simply have to trust the ad networks that the data being shown is accurate.

Consequently, the publishers and advertisers are at the mercy of middlemen who take a significant percentage of the investment made in digital advertising. They are not properly incentivized to solve the problem of fraud when the data cannot be audited, effectively allowing them to grade their own homework.

Society has seen different kinds of industries adopt blockchain technology in order to address the inherent problems posed by middlemen that have too much power. The digital advertising industry is not an exception and that is where the Adbank platform comes in, an advertising platform that will leverage the blockchain technology to provide a transparent advertising ecosystem. The Adbank platform is based on the Ethereum blockchain and has a patent-pending anti-fraud system that aims to eliminate the need for a middleman and to dramatically reduce advertising fraud.

Through a combination of on-chain and off-chain services, Adbank is positioned to deliver the benefits of high-speed, low-latency, and high throughput technologies as well as the immutability and transparency of the blockchain.

This will empower the industry to take advantage of the benefits only a blockchain can provide while preserving the tools that are beloved by the industry. This engine will have access to the entire platform, going through advertising databases, user logs, ad images, rendering web pages, blockchain transactions, and artificial intelligence learning. These anti-fraud techniques will allow many types of fraud to be detected.

The whitepaper reads:. The Adbank team will offer a public API that is compatible with several platforms and devices, and also a system to allow users to participate in the network.

With the system previously mentioned, Adbank plans to benefit the users featuring a system of anti-fraud reports in which the users could give their contribute reviewing the reports and in exchange for ADB tokens. The ADB token will work as a medium of exchange between advertisers and publishers, in which each ADB represents an ad or ads. The token allows the AI to function at scale in a way that is impossible with fiat-based systems or even other cryptocurrencies.

When an ad is displayed on a publisher site, an amount of ADB tokens is transferred from the advertiser to the publisher. Tokens can also be exchanged for other cryptocurrencies or be used to purchase analytics packages.

Additionally, the Adbank ecosystem will allow network users to act as reviewers for the AI generated anti-fraud reports, allowing them to earn ADB tokens.

The Adbank token sale will take place on the 14th of December, This website is only provided for your general information and is not intended to be relied upon by you in making any investment decisions.

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Popular Coins. Home Coins Guides. The Problem Despite its phenomenal growth in the last decade, digital advertising is fundamentally broken. What is Adbank Society has seen different kinds of industries adopt blockchain technology in order to address the inherent problems posed by middlemen that have too much power. Related guides. Latest guides. Important information.

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Similar sites like adsdax.com and alternatives

This is a sponsored guide and does not represent investment advice from CryptoCompare. Please do your due diligence when dealing with any Initial Coin Offering and never invest more than what you can afford to lose. Despite its phenomenal growth in the last decade, digital advertising is fundamentally broken. Advertisers simply do not know how much of their marketing dollars are actually being spent on genuine human traffic, they simply have to trust the ad networks that the data being shown is accurate. Consequently, the publishers and advertisers are at the mercy of middlemen who take a significant percentage of the investment made in digital advertising. They are not properly incentivized to solve the problem of fraud when the data cannot be audited, effectively allowing them to grade their own homework.

Adbank is a blockchain-enabled platform that connects publishers and advertisers to create transparent and fair operations for advertisements.

Austrian national tourism body will use blockchain to protect its next ad campaign

It would be fair to assume that digital advertising has come a long way since the days of pop up banners wildly careening across your screen in various shades of pulsating neon. Indeed, targeted ads, especially on social media platforms, can all too often eerily pertain to the subconscious whims of the end user. To solve this problem, a new blockchain initiative called Adbank is swooping in to save the day. With their ICO, AdBank aims to disrupt the digital ad space by attacking the endemic infrastructural issues resulting in the current tumultuous environment of fraudulent digital advertising. An Ethereum based ERC token, Adbank uses the blockchain in conjunction with a patent pending proprietary AI bot to not only transparently show where ads are being displayed and how often, but also to differentiate between a real and artificial user, only charging advertisers for genuine views. In the world of Adbank, content publishers can promise advertisers that their hard earned marketing budget is going towards real and relevant end users instead of click farms and bots. The AI tool in and of itself could be a very successful venture, but using the blockchain to create an immutable record of ad hosting fully satisfies some of the most glaring issues in the space. The Adbank platform also allows for the removal of intermediaries that traditionally connect advertisers with publishing platforms who generally take a large cut of the ad spend in the process. What this ultimately means is that Adbank can offer advertisers far more real page views for less money than they spend on traditionally deployed digital campaigns. In order to facilitate early adoption, it will be possible for advertisers to purchase adbank tokens directly on the platform, taking the sting out of one of the largest growing pains for a new platform.


Austria Tourism Pilots Blockchain Tech Using Ethereum-Based Token

adbank blockchain advertising

June 5th, Pay less, get more: These are the words that adbank , a powerful online ad platform built on the blockchain, works by. We are glad to announce that Dentacoin Foundation will be partnering with adbank to promote and deliver quality ads to the right people without losing ad spend to fraudulent clicks! With its ecosystem built on ETH and artificial intelligence with access to multiple sources of data, the ability of adbank, as well as other third-party developers, to offer analytics service with deep insights is remarkable. Everyone in the advertising ecosystem profits. Publishers sell ad space and keep more revenue without communicating with advertisers.

As far as we know, "blockchain technology can be integrated into multiple areas. The primary use of blockchains today is as a distributed ledger for cryptocurrencies, most notably bitcoin".

How is BlockChain Changing the Landscape of Digital Advertising?

The following is a guest article by Donny Dvorin , general manager of Never Stop Marketing Research, a leading analysis and consulting group focused on blockchain martech providers. It was clear to anyone who attended one of the many talks — or screaming matches — touching on blockchain at Cannes this year that a major technology debate around the future of how advertising will look is gathering steam. Can blockchain technology really bring long-awaited solutions to longstanding issues including lack of transparency, fraud, consumer privacy, fractured measurement, and slow payments? There are passionate believers and doubters on both sides, and the stakes are high enough that seasoned professionals are losing their cool. The key, at least for now, is patience. The plans are open source, and companies are starting to build prototypes and solve problems with them.


Adbank Crypto Intelligence

These days it seems like there are new tech scandals every day, such as privacy breaches by tech giants, smartphone applications being exploited to perform ad frauds and then there is the completely general stuff that users expect to happen regularly, that is getting tracked by invasive cookies and pixels martech. This is happening due to the system is inherently uncertain and money of advertisers ends up being spent primarily on the costly mediator and secondly on ad fraud, not the real human viewers they wanted to be spending money on. Till now, this has been the status quo for online advertising, with no one making any big moves to really tackle ad fraud. Blockchain in Advertising can play a significant role in various functions of advertisements. Being candor, suddenly you might be feeling like blockchain is everywhere, from finance to media and advertising, everywhere. Utilizing blockchain technology, payment protocols of adbanks give complete transparency of transactions between publishers and advertisers while developing a new cryptocurrency-based ecosystem that detects and decreases fraud at scale. Recognize the importance of users in the advertising ecosystem, adbank is now rolling out the unique, an ad-blocking browser extension that rewards users for viewing advertisements. Sounds impossible?

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A revolutionary new adblocker built on the adbank protocol. Then, it replaces the ads with adbank-powered ads. When you view one, you get rewarded in ADB tokens. By using the Adbank platform, publishers can get paid more for their content while charging advertisers less and creating a transparent ecosystem that benefits all key stakeholders in the industry.


Adbank Wallet Review : Ad platform with Total Transparency

RELATED VIDEO: Adbank Network ICO Overview - Advertising Fraud Protection through Blockchain

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By using the Adbank platform, publishers can get paid more for their content while charging advertisers less and creating a transparent ecosystem that benefits all key stakeholders in the industry. AdBank has created and submitted patents on new forms of fraud detection based on artificial intelligence and the blockchain.

AdBank Meaning: Full Definition And Price

The Austrian National Tourist Office ANTO is making history by being among the first in the world to run a digital ad campaign powered by blockchain technology. The blockchain-powered ad campaign has another notable player in the mix with Red Bull Media House providing inventory on the publisher side via their alpine lifestyle publication Bergwelten. Whether you are a corporation, small business or non-profit, blockchain technology has the power to clean up the murky areas of commerce and help advertisers understand how much of their budget actually goes towards reaching their intended audience. In the pilot with Adbank, one of the more interesting blockchain applications in the advertising sector, we hope to overcome on a global scale various difficulties within classic online advertising. Adbank completed their blockchain-based payment protocol in March that will work in combination with their patent-pending anti-fraud AI artificial intelligence. Check your inbox or spam folder to confirm your subscription. News Desk Send an email 2 October 49 2 minutes read.

Dodaro is considered a leading expert on the intersection of creative content and digital advertising and has become an internationally renowned speaker on the topics of blockchain technology, innovation in digital advertising, and cryptocurrency marketing. Dodaro said Canadian-based Adbank is building an ad network with an analytics and anti-fraud artificial intelligence engine. Essentially, he said Adbank creates a programmatic and real-time bidding system for advertisers and publishers.


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