Twitter crypto trends

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Cryptocurrencies - statistics & facts


Almost everyone in crypto has a Twitter account: starting from the most obscure blockchain startup and ending with opinion leaders who've made crypto their profession. We've decided to find out what sort of impact influencers really have on crypto: for instance, which coins they tend to write about and if their tweets can affect the price.

To do this, we've analyzed over a million tweets by over a hundred influencers, all posted between and June We ended up with a list of accounts with a total of over 30 million followers. The number of followers varies widely from 10k to 6. We've analyzed the activity of Twitter influencers for the period from January till June We intentionally omitted due to the overall market hype, the data for that period contains too much noise.

Instead, we focused on the subsequent period of disappointment and the following plateau. In the period under study, our influencers posted a total of 1. After we excluded those that consisted only of emojis, links and images, we were left with 1.

We took the largest coins from the CoinMarketCap rating, as of July After an initial sorting, coins were left on the list. Our task was to identify all the tweets that mentioned specific coins. In our search queries, we used various tickers and name spellings. We had to exclude some coins, because:. In total, there have been almost thousand mentions of our coins by the influencers from the list. From now on, we'll focus on these opinion leaders. The average number of followers for the active influencers is 56 thousand — lower than the overall mean of 92 thousand.

Thus, if a crypto project wishes to use Twitter influencer services for promotion, it should work with accounts that:. The top 30 influencers by the number of coin mentions. The number of mentions is plotted along the horizontal axis, while the engagement rate is plotted along the vertical axis.

The size of each circle corresponds to the number of the influncer's followers. Bitcoin is the most tweeted-about cryptocurrency among influencers: BTC accounted for Since Bitcoin is so clearly dominant, we decided to exclude it from the charts below and concentrate on the next 25 coins that get mentioned most often. As you can see, in influencers tweeted about coins more often than in It's too early to draw conclusions about , since we've analyzed the data for only 6 months of the current year.

Overall, one can say that coins are mentioned more rarely — as you can clearly see on the month-by-month chart below. Only 9 out of the 25 coins showed rising or neutral dynamics.

For all the others, the number of mentions is falling. This can be due to the general disappointment followed by a plateau. When the crypto market collapsed in early , thousands of coins that had been created to 'become the new Bitcoin' lost most of their value and traders' trust.

We've combined two charts: the one showing the number of mentions for a coin on a daily timeline and the one showing its price fluctuations relative to USD. All the charts demonstrate more or less the same thing: the mentions curve follows the price curve. When the price fluctuates strongly, influencers tend to write about the coin more.

For LTC, we see a similar picture in late December , when the market reversed and the price started growing, to peak in June Because of the relatively low number of tweets, the correlation is less clear in this chart, but the overall trend is still visible. Though the price of USDT remains stable, you can still see spikes on the mentions chart.

This means that the influencers' interest in USDT was sparked by other factors, such as incidents surrounding the coin or something that happens to other currencies that are traded in pairs with USDT.

Judging from the charts, one might think that price fluctuations directly correlate with the number of mentions, with one influencing the other. Is this true? To test this hypothesis, we've plotted a correlation matrix. From the left shows the zone of correlation between the price and the number of mentions by influencers. From the right is the correlation zone between the prices of different coins. The scale on the right shows the level of correlation.

As you can see, the correlation is strong in the right area. But in the left area, it varies from 0 to 0. This means that, even though the charts for price change and the number of mentions are visually similar, there is no direct or strong link between these two parameters. A growing number of mentions is just a consequence of the changes in price, not vice versa. We use cookies to understand whether the information we provide to you is relevant and digestible, or needs improvement. Learn more how you can control cookies here.

Nov Cryptocurrency Do Twitter influencers affect crypto prices? We can help your business achieve the same results. Summary Influencers follow the news, not create it.

When they start tweeting about a certain coin more often, it's because its price has changed — not vice versa.

It's worth noting that in Twitter influencers mentioned specific coins more often than in Thus, if you want to contract Twitter influencers to promote your crypto project, you should focus on this type of accounts.

Selection criteria twitter influencers We reviewed only those influencers who satisfied the following criteria: 10k followers or above; Tweeting about the industry as a whole rather than a certain blockchain or project.

For this reason we didn't include Vitalik Buterin or John McAfee, though they are certainly important opinion leaders; Active at least tweets a day ; Knowledgeable about crypto and value their reputation: that is, influencers who clearly know what they're tweeting about and don't shill scam coins; Have an active, engaged following. Learn more how you can control cookies here Accept Deny.



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Twitter is an excellent way to stay updated and track the pulse of the cryptocurrency markets. You can do this not only by reading the news here itself but also by following the influencers. There are thousands of crypto accounts on Twitter but we have curated some of the top influencers based on relevance and their following. Some of them are early pioneers or scholars with deep technical knowledge, others have built active crypto communities around them and a few are startup founders too. Read on to find more details.


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